How-To

What: In case you missed it, we have created a COVID-19 Toolkit page which provides a single location to find information about PorchLight operations and classes, as well as tools to continue running your business and supporting your clients. Details: Currently, the page includes: PCPs, Invites (Virtual Gatherings) and Printables Relevant …

Find What You Need in the COVID-19 Toolkit Read More »

Social media is an easy thing not to prioritize. As a busy agent, maybe you forget about it, you never enjoyed it for your personal life, or you just haven’t had time to sit down and figure it out. That’s understandable, but now—more than ever—is the time to make it …

Social Media Calendar for PorchLight Agents Read More »

Last week, we showed you how to use Facebook Live to host an interactive, Virtual Open House, so that we can all do our part to practice social distancing. This week, we’re walking you through using Facebook Events to maximize traffic and generate leads. The key difference is that by …

How to Host a Virtual Open House, Part 2 Read More »

What: We’ve created new materials that will walk you through planning and hosting a virtual party or event, as well as using Zoom to bring everyone together. We’ve also put together invites for a Virtual Happy Hour and Virtual Coffee Talk session. Why: While everyone is practicing social distancing and “shelter …

Become a Remote Host With the Most Read More »

With the COVID-19 situation changing on a daily, even hourly basis, we wanted to provide you with a single location to find information about PorchLight operations and classes, as well as tools to continue running your business and supporting your clients. Here, you’ll find PCPs, relevant Hub articles, videos, online education …

COVID-19 Toolkit Read More »

With regulations being put in place due to the Coronavirus and all of us doing our part by social distancing, we wanted to provide you with a digital alternative to an in-person Open House. A simple way to do this is to utilize Facebook’s Live feature and host a virtual …

How to Host a Virtual Open House Read More »

Brochure Proofing

Brochure Proofing

What: This is just a friendly reminder that all agents are ultimately responsible for crafting and proofing their own brochure text for listings. Why: As we up-level our marketing processes to be more efficient and provide you with a wider breadth of specialized services, time and resources typically available to …

Brochure Proofing Read More »

What: We’ll be hosting Cinco de Marzo fiestas as our How-to Happy Hour of the month. The first one will be held at our Boulder office this Thursday, March 5th, from 3-5pm. Next up will be Cherry Creek, then DTC and Highlands. There will be chips, dip and drinks, so …

March How-To Happy Hour: Let’s Fiesta! Read More »

Creating Connection: March 2020

Creating Connection: March 2020

Are you ready to connect? Here, the Marketing Department posts new ideas for events and gatherings designed to help you build relationships with your clients and earn their referrals at the same time. Of course, if you have an idea that you’re not seeing here, we’d be happy to help. …

Creating Connection: March 2020 Read More »

What: Everyone should now be up and running on RealScout. If you haven’t finalized your registration, search your email for “RealScout” to locate the intro email with instructions. Otherwise, please contact: support@porchlightgroup.com.Now What: Once you’re on RealScout, be sure to migrate all of your active SearchLight searches! Download the instructions here. …

Don’t Forget to Migrate Your Searches to RealScout Read More »

Customized PCP/IotW Order Form

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