What: PorchLight has recently joined Luxury Portfolio International (LPI), the luxury division of LeadingRE. LPI is designed to deliver national and international exposure to your $1 million+ listings, as well as ensure you win more luxury business and grow your luxury market share.
How is This Used: Along with our own comprehensive luxury listing services, LPI gives you access to high-net-worth buyers (liquid assets of $10.3 million), as well as luxury experts and buyers in 800+ major cities worldwide. These relationships generate billions in sales each year. In addition, our membership comes with unique tools and opportunities:
- Co-branded marketing materials – Presentations to digital advertising tools, LPI materials are specifically designed for luxury clients and listings and offered at significant savings.
- Third-party endorsement letters – Created for an agent, they can be used to win over luxury clients and increase your high-end market footprint.
- Exclusive LPI magazines – Impress high-end clients with a gift subscription.
- Connected Conversations – Access a series of one-on-one interviews and discussions with thought leaders and experts designed to help members get inspiration and ideas.
- LPI Training Webinar Series – Gain a better understanding of luxury consumers and how to maximize LPI tools to sell your luxury listings.
- Proprietary LuxeAnalytics™ is an application that provides you with a real-time view into where your property is reaching potential buyers.
Available: Rollout is ongoing and an agent training webinar is coming soon! For now, click here to view LPI’s Listing Presentation.
Did You Know? Just 20% of applicants qualify for a membership with LPI. In fact, it requires meeting and sustaining the highest quality and performance standards. Thanks to the PL team, we’re members of an exclusive club that connects us to an elite network of reputable power brokers from around the world.