Comprehensive Services Pricing

Commission Plans

Partner Plans

PLANQUALIFIER (LTM)PHASESPLITUNTIL
Partner Plan AN/A*170/30$137,000 AGCI
$4,892,857 Volume
$41,100 to PL
285/15$213,000 AGCI
$7,607,143 Volume
+$11,400 to PL
3100% to Agent
($700 per transaction fee)
Partner Plan B$219,200 AGCI
$7,828,571 Volume
175/25$187,500 AGCI
$6,696,429 Volume
$46,875 to PL
285/15$225,000 AGCI
$8,035,714 Volume
+$5,625 to PL
3100% to Agent
($700 per transaction fee)
Partner Plan C$285,714 AGCI
$10,204,071 Volume
180/20$262,500 AGCI
$9,375,000 Volume
$52,500 to PL
2100% to Agent
($700 per transaction fee)
Partner Plan D$400,000 AGCI
$14,285,714 Volume
185/15$350,000 AGCI
$12,500,000 Volume
$52,500 to PL
2100% to Agent
($700 per transaction fee)
Partner Plan E$666,667 AGCI
$23,809,536 Volume
190/10$525,000 AGCI
$18,750,000 Volume
$52,500 to PL
2100% to Agent
($700 per transaction fee)

*All New-To-Real-Estate Agents are required to participate in the Mentorship Program and pay a 20% referral fee on their first 4 transactions (see the PorchLight Mentorship Program one-pager for full details).

PLANQUALIFIER (LTM)PHASESPLITUNTIL
Related Team Plan A$190,751 AGCI
$6,812,536 Volume
170/30$175,000 AGCI
$6,250,000 Volume
$52,500 to PL
290/10$306,250 AGCI
$10,937,500 Volume
+$13,125 to PL
3100% to Agent
($700 per transaction fee)
Related Team Plan B$266,800 AGCI
$9,528,571 Volume
175/25$234,000 AGCI
$8,357,143 Volume
$58,500 to PL
290/10$305,250 AGCI
$10,901,786 Volume
+$7,125 to PL
3100% to Agent
($700 per transaction fee)
Related Team Plan C$357,143 AGCI
$12,755,107 Volume
180/20$338,125 AGCI
$11,718,750 Volume
$65,625 to PL
2100% to Agent
($700 per transaction fee)
Related Team Plan D$500,000 AGCI
$17,857,143 Volume
185/15$437,500 AGCI
$15,625,000 Volume
$65,625 to PL
2100% to Agent
($700 per transaction fee)
Related Team Plan E$833,333 AGCI
$29,761,893 Volume
190/10$656,250 AGCI
$23,437,500 Volume
$65,625 to PL
2100% to Agent
($700 per transaction fee)

Executive Plans

PLANMONTHLY FEEPHASESPLITUNTIL
Executive Plan: Monthly A$2,602.50190/10$224,700 AGCI
$8,025,000 Volume
$22,470 to PL
2100% to Agent
($700 per transaction fee)
Executive Plan: Monthly B$4,475100% to Agent
($700 per transaction fee)
PLANMONTHLY FEEPHASESPLITUNTIL
Executive Plan: Quick Start A$31,230
nonrefundable
190/10$224,700 AGCI
$8,025,000 Volume
$22,470 to PL
2100% to Agent
($700 per transaction fee)
Executive Plan: Quick Start B$53,700
nonrefundable
100% to Agent
($700 per transaction fee)

Umbrella Plan

PLANQUALIFIER (LTM)PHASESPLITUNTIL
Umbrella Plan$140,000 AGCI
$5,000,000 Volume
160/40$187,500 AGCI
$6,696,429 Volume
$75,000 to PL
290/10

Core Plan

PLANQUALIFIER (LTM)SPLIT
Core PlanLess Than $4MM80/20 + Building Agent Support Fee of $250/Month
$4.01MM - $8MM85/15
Greater Than $8.01MM90/10

Tiered Commission Details

Partner, Related Team and Executive Plans are all considered PorchLight Tiered Commission Plans. The following conditions apply to Tiered Plans:

  • The AGCI included in the Tiered charts is calculated as the gross income brought in from a closing, less any referral fees paid to another broker. Volume is calculated based on an average commission of 2.8%.

  • All plans will be adjusted annually on the agent’s anniversary date (start date). An annual CPI (inflation) update to the plan levels will occur. This adjustment is expected to have minimal impact.

  • A Resource Fee of 0.18% will be issued on the sales price of all transactions.

  • Monthly Technology Fees apply:

    • Partner Plans: $100/month

    • Related Team Plans: $100/month/person

    • No additional Technology Fee for the Executive Plans

Umbrella Commission Plan

Under the Umbrella Plan, enrolled agents receive a 60/40 split until the point in the year when the $75,000 has been paid, then move to 90/10 until the year resets.

  • Additional services are covered under the Umbrella Plan, above and beyond those covered by the Tiered Plans—see each section of Policies & Processes for detailed information.

  • The AGCI included in the Umbrella chart is calculated as the gross income brought in from a closing, less any referral fees paid to another broker. Volume is calculated based on an average commission of 2.8%.

  • All plans will be adjusted annually on the agent’s anniversary date (start date). An annual CPI (inflation) update to the plan levels will occur. This adjustment is expected to have minimal impact.

  • No Technology Fee

  • No Resource Fee

Core Commission Plan

The following conditions apply to Core Plans:

  • The AGCI included in the Tiered charts is calculated as the gross income brought in from a closing, less any referral fees paid to another broker. Volume is calculated based on an average commission of 2.8%.

  • All plans will be adjusted annually on the agent’s anniversary date (start date). An annual CPI (inflation) update to the plan levels will occur. This adjustment is expected to have minimal impact.

  • A Resource Fee of 0.18% will be issued on the sales price of all transactions, as well as a $500/transaction Compliance Fee.

  • All New-To-Real-Estate Agents or anyone with <$4MM in LTM production will be required to pay a $250/mo Building Agent Support Fee.

  • The following monthly fees apply:

    • Agent Marketing Fee: $250

    • Technology Fee: $395

  •  The following standards apply to any Teams on Core Plans:

    • Team Lead’s production will determine member’s splits.

    • Team Lead pays a $295/mo Team Member Fee per Member.

    • Team Members are responsible for all individual fees, including Technology, Marketing and Building Agent Support Fees if applicable.

    • All deals are submitted through Team Lead’s Connect.

Listing—Available Services

PRICE
Professional, Integrated Coordination of All ServicesIncluded in Split/Resource Fee
Listing Syndication to Multiple Websites
LeadingRE Exposure
Luxury Portfolio International Exposure for $1M+ Listings
Yard Sign Installation & Removal
(including name rider, coming soon & under contract rider)
Pre-Listing Services Support Line
(7 days a week)
Base Property Marketing Suite
15 horizontal or tri-fold brochures, 25 bookmark flyers, 1 laminated sign, special feature cards, eFlyer
Luxury Property Marketing Suite ☂️
15 booklet brochures, 25 bookmark flyers, 1 laminated sign,
special feature cards, eFlyer
Tiered: $200
Core: $250
STAGING
Occupied Staging Consult ☂
(consultation, comprehensive staging report)
Tiered: $300
Core: $450
Occupied Consultation + Staging Package (starting price—final is a custom quote based on staging required)Umbrella: $1,000
Tiered: $1,400
Core: $2,000
Base Vacant Staging Services☂
(consultation, professional staging of standard rooms for 2 months)
Tiered: $1,895
Core: $3,500
Base Vacant Staging - Additional RoomsTiered: $250 each
Core: $300 each
Base Vacant Staging Monthly Furniture Rental Cost
(beyond first 2 months included in original stage; not prorated)
$950/month
Luxury Vacant Staging Services
(consultation, elevated professional staging for 2 months)
Umbrella: $250+
Tiered based on SF:
0 - 1,500 SF: $2,000+
1,501 - 2,500 SF: $3,000+
2,501 - 5,000 SF: $4,500+
5,001+ SF: custom estimates provided
All monthly fees are based on furniture items selected. Monthly fee will be provided at the time of consultation.
Core: Starting at $4,500
Luxury Vacant Staging - Additional RoomsTiered & Umbrella: $250 each
Core: $300 each
MEASUREMENTS
Listing Measurement☂0 - 1,500 SF: $150 Tiered, $175 Core
1,501 - 2,500 SF: $175 Tiered, $200 Core
2,501 - 5,000 SF: $200 Tiered, $225 Core
5,001+ SF: $225+
CLEANING
Pre-Market "Market Shine" Cleaning☂0 - 1,500 SF: $200 Tiered, $225 Core
1,501 - 2,500 SF: $250 Tiered, $275 Core
2,501 - 4,000 SF: $300 Tiered, $325 Core
4,001+ SF: $50 per each add'l 1,000SF
Full Clean
(pre-market or move out)
0 - 1,500 SF: $350 Tiered & Core
1,501 - 2,500 SF: $400 Tiered, $550 Core
2,501 - 4,000 SF: $450 Tiered, $750 Core
4,001 - $5,000 SF: $500 Tiered, $1,000 Core
Add-on Options:
• Interiors of Cabinets (only available for vacant listings): $75
• Interiors of Fridge (only available for vacant listings): $75
• Interiors of oven: $100
PHOTO & VIDEO SERVICES
PorchLight Photography Package☂
(Umbrella package includes 25 photos)
0 - 2,000 SF (25 - 30 images): $155 Tiered, $175 Core
2,001 - 3,000 SF (30 - 35 images): $180 Tiered, $190 Core
3,001 - 4,000 SF (35 - 45 images): $195 Tiered, $210 Core
4,001 - 5,000 SF (40 - 50 images): $210 Tiered, $230 Core
5,001 - 6,000 SF (50+ images): $225 Tiered, $260 Core
6,001 - 7,000 SF (50+ images): $250 Tiered, $280 Core
7,001+ SF: custom quote required
Additional Photos to Highlight Features (for Umbrella package only)
(20 photos)
$50 or included for Luxury Listings
Twilight Stills
(6 - 8 photos)
$165 Tiered, $195 Core
Virtual Twilight Stills$30/image Tiered, $40/image Core
Aerial Stills
(5 photos)
$125 Tiered, $135 Core
Aerial Stills
(10 photos)
$165 Tiered, $175 Core
Twilight Aerial Stills
(5 photos)
$195 Tiered, $245 Core
Detail Stills
(10 photos)
$40 Tiered, $55 Core
Neighborhood Stills$45 Tiered, $55 Core
Building Amenity Stills$45 Tiered, $55 Core
Virtual Staging$40/image Tiered, $50/image Core
Slideshow$40
Unique Property URL for Virtual Tour$25
Partial Reshoot/Pre-shoot or Split Appointment$85
Matterport 3D Scan0 - 2,000 SF: $195 Tiered & Core
2,001 - 3,000 SF: $195 Tiered, $235 Core
3,001 - 4,000 SF: $195 Tiered, $265 Core
4,001 - 5,000 SF: $195 Tiered, $295 Core
5,001 - 6,000 SF: $195 Tiered, $325 Core
6,001 - 7,000 SF: $225 Tiered, $350 Core
7,001+ SF: custom quote required
1 Minute Video (Cinematic)Starting At $350
2 Minute Video (Cinematic)Starting At $400
2+ Minute Video (Cinematic)Starting At $475+
Video Add-On: Agent On-Screen IntroStarting At $60
Video Add-On: Agent Voice NarrationStarting At $60
Video Add-On: Title OverlaysStarting At $60
Aerial Only VideoStarting At $360
Zillow 3D Home0 - 2,000 SF: $70
2,001 - 4,000 SF: $95
4,001 - 6,000 SF: $115

☂ These services are included for all Umbrella agents.

Business Support—Available Services*

COST
TRANSACTION SERVICES
ESSENTIAL TC SERVICESTiered: $450/transaction
Core: $500/transaction
ELITE TC SERVICES**Umbrella: $400/transaction
Tiered: $600/transaction
Core: $650/transaction
DATABASE
PRE-IMPORT DATABASE CLEANUP
Formatting existing database contact list to best match and work with
PorchLight’s CRM import sheet.
DATABASE AGENTS:
Up to 2 hours included
additional hours: $50/hour
NON-DATABASE AGENTS:
original list of:
up to 250 contacts: $100
251 – 500 contacts: $200
501 – 750 contacts: $300
DATABASE ON-BOARDING DATABASE AGENTS ONLY:
Up to 2 hours included
additional hours: $50/hour
DATABASE SERVICESDATABASE AGENTS ONLY:
Umbrella: $200/month
Tiered: $250/month
Core: $500/month
SOCIAL MEDIA MANAGEMENT
STANDARDUmbrella & Tiered: $25/mo
Core: $99/mo
ENHANCED (Posting to one platform included in Database Services)Umbrella & Tiered: $60/mo
Core: $250/mo
CUSTOM (3-month commitment)Umbrella & Tiered: $250/mo
Core: $1,000/mo
ADDITIONAL PAGESUmbrella & Tiered: $10/mo
Core: $20/mo
FB CREATION/OPTIMIZATION ADD-ON$50
  • Creation of a Facebook Business Page or optimization of an already existing page.
PERSONAL ASSISTANT PROGRAM
QUARTER-TIME ASSISTANT (10 hours per week)$1,688/Month + .75% GCI
HALF-TIME ASSISTANT (20 hours per week)$3,335/Month + 1% GCI
FULL-TIME ASSISTANT (40 hours per week)$6,670/Month + 1.25% GCI

☂ Premium TC services are included for all Umbrella agents. *All services require a one-year commitment (agents can level up to a higher level of service at any time, but cannot decrease transaction service level or opt out of database services until their next commission anniversary date). **Must have LTM production of at least $5M to qualify for BA Services. View the Business Support Services Brochure for more information.

Technology—Available Services

PRICE
CRMIncluded in Monthly
Technology Fee:*
Tiered: $150
Core: $150
Drip Email Campaigns
Automated Listing Notifications
LiveBy – Neighborhood Statistics on Demand
Quarterly Neighborhood Statistics
RealScout Search Platform
Cloud CMA (Printed and Live CMA)
Listing Services Automation
Marketing Automation
Google (Gmail, Calendar, Drive)
ShowingTime
CTM
Technology Support of PL Systems
Real-Time Business Metrics:
Tracking to Goal
Production Monitoring
Average Sales Price
Sell Rate
List-to-Sold Price Ratio
Average Commission Rate
Earnings (Net Commissions)
Elevated Technology Support of All Software, Hardware & Devices$125/hr

☂ Technology Fee included for all Umbrella agents. *No additional Technology Fee for Executive Plans.

Marketing—Available Services

PRICE
Monthly Referral-Generating Postcard Stamped & Mailed (up to 200 per month)Umbrella & Tiered: Included in Split/Resource Fee
Core: Included in Agent Marketing Fee, $250
Digital Referral-Generating Event Invitations From Templates
Weekly Agent Social Media Plan
Semi-Custom Social Media Graphics From Templates
Lifestyle Professional Credibility Pieces (12 per year)
Market-Related Professional Credibility Pieces (12 per year)
Monthly Macro Market Statistics/Updates (1 per month for Denver & Boulder)
Facebook Cover Photos
Notecards & Envelopes
Agent Profile Sheet (to be included in presentations)
Digital Listing Presentations (Essentials & Signature)
Digital Buyer Presentations
Digital Development Presentation
Digital Neighborhood Books
Printed Listing Presentations☂$10 - $25
Printed Buyer Presentations☂$10
Printed Development Presentations☂$7
Printed Neighborhood Books☂$5
Post Inspection Gifts☂$5 - $10
Generator Client Gifts☂starting at $5
PorchLight Referral & Closing Gifts☂starting at $10
Semi-Custom Logo$75
Ads From Template$75
Buyer Need eFlyers$50
Client Moving Announcements (up to 80 printed per client)$50
Custom Marketing PiecesUmbrella/Tiered: $75/hour
Core: $100/hour
Custom Copywriting (property descriptions, custom postcard content, etc.)Umbrella/Tiered: $75/hour
Core: $100/hour
Custom Ads$75/hour
Custom Personal Logo$750
Just Listed/Just Sold Cards$0.68-$0.90 per card
Monthly Agent eNewsletter*Umbrella/Tiered: $75/month
Core: $125/month
Exclusive LeadingRE & Luxury Portfolio International Member Marketing Toolscosts vary
CUSTOM SOCIAL MEDIA MANAGEMENT
Standard:
Up to five posts per week from the ASMC posted to one social platform
Umbrella/Tiered: $20/month
Core: $99/mo
Enhanced:*
Standard + option to replace ASMC posts with semi-custom social media graphics from templates
Umbrella/Tiered: $60/month
Core: $250/mo
Custom:
Up to five posts per week—blend of ASMC and original content posted to three platforms with personalized messaging. (up to two custom created graphics per week). Includes Calendar Edit Access.
Umbrella/Tiered: $250/month
Core: $1,000/mo
Platform Add-On:
Adding a second platform (Facebook, Instagram or LinkedIn) to the Standard or Enhanced plans.
Umbrella/Tiered: +$10/month/profile
Core: +$10/month/profile
LinkinBio Add-On: Adding LinkinBio to Custom plan.+$10/month
FB Creation/Optimization Add-On: Creation of a Facebook Business Page or optimization of an already existing page.+$50

☂ Umbrella agents get printed presentations and neighborhood books at no charge (up to 20 of each per year), and receive Hub credits based on production that can be used toward Generator, Post-Inspection, Referral & Closing gifts. Once the allotted Hub credits are used additional items will be charged to the credit card on file. *Included for agents in the BA program or Database program. **Three-month commitment required

Education & Managing Broker Support—Available Services

PRICE
Managing Broker Support Line (7 Days a Week)Included in Split/Resource Fee

Included in Building Agent Support Fee ($250/Mo) For Core Agents With <$4MM LTM Production*
SYSTEMS CLASSES
Initial Onboarding
Business Support Services & Transaction Processes
Operating Your PorchLight CRM To Maximize Referrals
Business Operations & Analytics
Marketing Tools For Your Business
Searches, Market Stats & CMAs
PorchLight Relocation & Lead Generation
Agent Skills Training
PorchLight Contracts
Open Systems Help Sessions
CONTRACT CLASSES
Auxiliary Contracts
Contract Templates
Line-By-Line Contracts
ACCOUNTABILITY & SEASONED AGENT GROUPS (QUALIFICATIONS APPLY)
New Agent Accountability Groups
Seasoned Agent Accountability Groups
Titanium Club Mastermind (agents $30M+ annual production)
Platinum Club Mastermind (agents $20M to $29.99M in annual production)
Gold Club Mastermind (agents $10M to $19.99M in annual production)
Silver Club Mastermind (agents $6M to $9.99M in annual production)
Investor Mastermind (must own and invest in property)
MARKET EDUCATION CLASSES
Certified Market Expert Designation Boulder County (3 sections)
Certified Market Expert Designation Central Denver (3 sections)
Certified Market Expert Designation North Suburbs
Certified Market Expert Designation South Suburbs

*Charges for CE credits apply.

General/Office—Available Services

PRICE
Winning, Collaborative CultureIncluded in Split/Resource Fee
Six Professional Office Spaces
Staff in Every Office Providing Exceptional Service
Use of Event Spaces (cleaning fee applies)
Full-Time PorchLight Systems Support

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